raising the patient voice to improve healthcare for all

Skills and Services

Constructs Solutions

…for biopharma and device companies that want a creative approach to putting a human face on a complex need.

Coaches Patients

…to tell their stories in the most purposeful way so their input is equally if not more valuable than data and stats.

Communicates Policy

…in plain language so that patients and those who care for them understand their impact on access to care and potential for good health.

Connects Leaders

… with ideas and pathways to achieve measurable improvements in the development of a care.

meet gwen

Gwen is a lawyer, physician assistant, writer, and long time Washington-insider, who blends decades of expertise in government affairs, health policy, and patient advocacy with one aim in mind: ensuring patients have an opportunity to contribute in meaningful ways to ensure the best healthcare possible for all.

Gwen has lived a lifetime with an inherited heart condition, hypertrophic obstructive cardiomyopathy, and draws upon her personal experiences navigating the healthcare system to further the discussion — whether determining healthcare financing, access to care, selection of providers, or development of new therapies — she’s experienced it first-hand and anticipates what ‘others at the table’ need to hear.

A storyteller at heart, Gwen consults and coaches biopharmaceutical and medical device companies, policy firms, PR firms, and patient advocacy organizations to tell a better story — one that captures the essence of what it means to improve or save a life.

we’re in this
together

I have had the great pleasure to know Gwen Mayes as our paths have crossed in women's health advocacy for the past few years. She is smart, articulate and generous with those who seek her counsel and much sought after guidance. Her extensive healthcare background gives her a unique perspective and knowledge base when it comes to seeking guidance with federal regulators and thought leaders in Washington DC. She is respected by her colleagues and business associates, and her sense of humor is superb. Lucky are those who are able to learn from her, work with her, and enjoy her keen mind and sharp wit.
Marta Hill Gray
Breakthrough Strategist / Connector / Women's Advocate / Spokresperson
Gwen has a unique ability to navigate complex organizations -- understands the passion of advocates and helps them make their strongest case for support in many ways. She is candid, responsive and creative in her approaches to policy and philanthropy. It was a pleasure to work with Gwen when she was the "hub" for Planned Parenthood's relationship with Bayer. Her hands-on and "roll the sleeves up" approach to the work together made every interaction productive and meaningful.
Jennifer Stark
Senior Director, Corporate Strategy at Tara Health Foundation
Gwen is a passionate and extremely knowledgeable advocate for patients. She uses her deep health policy expertise to help further public policy change that reflects patients' needs. She mixes passion for the issues and patients with a willingness and desire to understand multiple viewpoints.
NICOLE TAPAY, JD
(Former) Principal, Avalere Health

Ideas and Insights

Chronic Illness and the Impact on Mental Health
07.8.2024

When I was barely 30 years old, over half my lifetime ago, a cardiologist diagnosed me with a genetic heart condition and told me, “You will have a shortened life expectancy.”  In the matter of one lunch hour my dreams of living a full and rewarding life vanished. That day he also told me, “The […]

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Avoid Anxiety Triggers Before They Occur
07.8.2024

Living with a chronic heart condition I have had to identify what causes my anxiety to worsen. Sometimes it can be a person whom I have been at odds with at work or in a relationship. Often it is waiting for a lab result or doctor’s appointment knowing that my being short of breath and […]

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Read all insights

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Connect with Gwen

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