raising the patient voice to improve healthcare for all

Skills and Services

Constructs Solutions

…for biopharma and device companies that want a creative approach to putting a human face on a complex need.

Coaches Patients

…to tell their stories in the most purposeful way so their input is equally if not more valuable than data and stats.

Communicates Policy

…in plain language so that patients and those who care for them understand their impact on access to care and potential for good health.

Connects Leaders

… with ideas and pathways to achieve measurable improvements in the development of a care.

meet gwen

Gwen is a lawyer, physician assistant, writer, and long time Washington-insider, who blends decades of expertise in government affairs, health policy, and patient advocacy with one aim in mind: ensuring patients have an opportunity to contribute in meaningful ways to ensure the best healthcare possible for all.

Gwen has lived a lifetime with an inherited heart condition, hypertrophic obstructive cardiomyopathy, and draws upon her personal experiences navigating the healthcare system to further the discussion — whether determining healthcare financing, access to care, selection of providers, or development of new therapies — she’s experienced it first-hand and anticipates what ‘others at the table’ need to hear.

A storyteller at heart, Gwen consults and coaches biopharmaceutical and medical device companies, policy firms, PR firms, and patient advocacy organizations to tell a better story — one that captures the essence of what it means to improve or save a life.

we’re in this
together

Gwen is a consummate professional, with a great mix of skills to execute on many different fronts. She moves easily from one area of expertise to another, be it writing, health policy or strategic planning. It was a great pleasure working with Gwen. When she gets a goal in her sights, she rarely misses. Above all else, her passion for the important things in life is extremely contagious.
Bob Stewart
Manager, FDA Programs at Abiomed
Gwen brings a unique perspective to the advocacy relations team from her career-long accomplishments in public policy and regulatory affairs. She is committed to finding ways to elevate the patient's voice in public policy and bringing energy and respect to the patient's experience in all that Bayer does for patients.
Gissoo Decotiis
Global Patient Advocacy Lead, GMA
I have had the great pleasure to know Gwen Mayes as our paths have crossed in women's health advocacy for the past few years. She is smart, articulate and generous with those who seek her counsel and much sought after guidance. Her extensive healthcare background gives her a unique perspective and knowledge base when it comes to seeking guidance with federal regulators and thought leaders in Washington DC. She is respected by her colleagues and business associates, and her sense of humor is superb. Lucky are those who are able to learn from her, work with her, and enjoy her keen mind and sharp wit.
Marta Hill Gray
Breakthrough Strategist / Connector / Women's Advocate / Spokresperson

Ideas and Insights

Call Upon Creative Forces to Ease Your Worry
05.5.2025

When we live with chronic illness, our minds can become echo chambers of worry. The same thoughts cycle, especially when answers are scarce or the pain is invisible. This rumination is fueled by brain networks which gets stuck in high gear under stress (Andrews-Hanna et al., 2014). But when we engage in creative expression—even the […]

Read more

How to Apply the “WIndow of Tolerance” to LIfe with a Chronic Illness
05.5.2025

Living with chronic illness can feel like you’re constantly being pulled out of yourself—your body hurting, your emotions flooding or shutting down, your mind racing or going blank. Dr. Janina Fisher, a trauma therapist and teacher, has helped thousands of people understand that these intense ups and downs aren’t signs that you’re broken—they’re survival strategies. […]

Read more

Read all insights

clients served

Connect with Gwen

Click here to connect with Gwen and rewrite your organization’s patient experience and chart a course to redefining healthcare.
© Copyright 2025 GwenCo Health. All Rights Reserved. | Website Powered and Managed by Liquified Creative.